Almost 1 trillion rubles for smartphones. This is how much Russians will spend in 2020

Almost 1 trillion rubles for smartphones. This is how much Russians will spend in 2020

Over the past few years, sales of smartphones in Russia have been 36-37 million units. According to the forecast of GS Group, this year in Russia up to 38 million smartphones will be sold in the amount of 900 billion rubles.

By the end of the year, sales of mobile phones will amount to 47 million devices, down 2.7% over the year. This is due to a fall in demand for push-button mobile phones, the supply of which may amount to approximately 9 million units.

M.Video-Eldorado reports that in 10 months the smartphone market has grown by almost 6% in units and 13% in money compared to last year. In “Svyaznoy” sales of smartphones for the same period are estimated at 25.4 million units for a total of 440 billion rubles, that is, 5 and 12% more than a year earlier.

VimpelCom also predicts a slight increase in smartphone sales for the year, adding that many have an additional opportunity to upgrade their smartphones at the expense of savings due to the abandonment of vacation this year or government payments. MTS believes that the smartphone market will grow by 3-4% by the end of the year.

Pavel Vyukov, director of the Mobile Communications and Smart Home Department at Marvel-Distribution, noted that smartphones have better dynamics compared to the two previous years.

Almost 1 trillion rubles for smartphones. This is how much Russians will spend in 2020

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